Boona Shark Tank Update

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Boona, the company behind the Tandem Shower dual shower attachment, pitched on Shark Tank season 15 episode 17 in March 2024. The founders, Brett Skaloud and Jeff Feiersen, went into the Tank seeking $400,000 for 10% equity, valuing their company at $4 million.

During their pitch, they highlighted:

Tandem Shower converts a standard shower into a dual shower system
No renovation required, easy attachment installation
Over 5,000 customers with 4.7/5 star rating
Raised $774,113 on Kickstarter in 35 days (April 2022)
Projected 2023 sales of $1.7 million
71% gross profit margin, 54% net profit margin

Despite their sales traction and successful crowdfunding campaign, none of the Sharks made a deal with Boona after contentious negotiations over valuation and equity stake.

While they did not secure an investment from the Sharks, Boona remains in business as of March 2024. The company is headquartered in Seattle with 2-10 employees working to grow availability of their Tandem Shower product.

Their estimated lifetime sales/net worth is around $1.97 million, boosted by the publicity from their Shark Tank appearance. However, the founders will need to explore other funding avenues or strong sales growth to take Boona to the next level without a Shark partner.

Key Takeaways:

Boona pitched their product, Tandem Shower, on Shark Tank Season 15 Episode 17.
Despite a successful crowdfunding campaign, Boona did not secure a deal with any of the Sharks.
The founders, Brett Skaloud and Jeff Feiersen, continue to focus on the growth of their company post-Shark Tank.
Boona’s net worth is estimated to be around $0.7 million.
The Tandem Shower allows couples to shower together comfortably and is available for purchase on Boona’s website.

What Is Boona? Who Is The Founder Of Boona?

Overview of Boona

Boona is a personal care products brand that specializes in the Tandem Shower attachment. The Tandem Shower turns a standard shower into a dual shower, allowing two people to shower together comfortably.

It does not require any contractors or renovations to install, making it a convenient option for customers. The cost of a single Tandem Shower is $199, while a double Tandem Shower is priced at $249. Boona also offers bulk delivery options for hotels.

The founders of Boona are Brett Skaloud and Jeff Feiersen. Skaloud started the company in March 2021, and Feiersen joined as a co-founder in 2022. Skaloud has a background in mechanical engineering and previously worked at Redbox and Amazon.

Feiersen is an electrical engineer who has held various positions at Microsoft, Amazon, and LivePerson.

What Happened At Shark Tank Pitch Of Boona?

During their Shark Tank pitch, Skaloud and Feiersen asked for $400k for 10% equity in Boona. They showcased their product, Tandem Shower, and highlighted its features and benefits. Boona had 5,000 customers at the time of the pitch, with an average rating of 4.7 out of 5 stars.

They had made $774,113 in sales through their Kickstarter campaign, selling approximately 3,000 units.

Boona projected $1.7 million in sales for 2023, with a gross profit of 71% and a net profit of 54%. Despite the impressive numbers, none of the Sharks were interested in investing in Boona.

Kevin O’Leary made two offers, but they were not accepted by the founders. Ultimately, Boona did not secure a deal with any of the Sharks.

What Happened To Boona After Shark Tank?

After their appearance on Shark Tank, Boona faced disappointment as they did not secure a deal with any of the Sharks. However, this setback did not deter the founders, Brett Skaloud and Jeff Feiersen, from their mission to grow the business.

Following the show, Boona received feedback from various sources, including Reddit, where users expressed concerns about the water pressure of the Tandem Shower.

Despite these concerns, the founders remained committed to addressing any issues and improving their product.

Skaloud and Feiersen are determined to make the Tandem Shower available in big-box retail stores. They believe that their expertise, combined with the support of their co-founders, will help them achieve this goal.

As of March 2024, Boona is still in business, and both founders are fully dedicated to driving the company’s growth. The headquarters of Boona is located in Seattle, Washington, USA, where they continue to innovate and expand their product offerings.

According to their LinkedIn profile, Boona currently has between 2 and 10 employees, working together to realize their vision and build upon their success story.

Despite not securing a deal on Shark Tank, Boona remains a resilient and promising brand, focused on carving out a niche in the personal care products market.

Category	Details
Company Name	Boona
Founders	Brett Skaloud (CEO) and Jeff Feiersen
Founded	2021 (Skaloud started in March 2021, Feiersen joined in 2022)
Product	Tandem Shower – Dual shower attachment for standard showers
Shark Tank Ask	$400k for 10% equity (valuation $4 million)
Deal	No deal
Kickstarter Campaign	Raised $774,113 in 35 days (April 2022)
Sales	5,000 customers, 4.7/5 star rating, Projected $1.7 million sales in 2023
Profit Margins	71% gross profit, 54% net profit
Product Cost	$69 landed cost
Countered Offer	$600k for 20% equity (rejected by Kevin O’Leary)
Website	boonashower.com
Headquarters	Seattle, Washington, USA
Estimated Net Worth	$1.97 million (lifetime sales)
Business Status (March 2024)	In business, 2-10 employees

What Is Boona’s Net Worth?

Estimation of Boona’s net worth and revenue

Boona, the personal care products brand known for its innovative Tandem Shower attachment, has an estimated net worth of around $0.7 million.

This valuation takes into account the success of their Kickstarter campaign, which raised an impressive $774,113 in 2022. The campaign attracted thousands of backers who were eager to experience the convenience of showering together with the Tandem Shower.

In terms of annual revenue, Boona is projected to reach $1.2 million in 2023. This estimation is based on their growing customer base and the increasing demand for their unique product.

Despite their appearance on Shark Tank and their failure to secure a deal with the Sharks, Boona remains determined to achieve long-term success in the market.

While data on Boona’s funding reports is not readily available, the founders, Brett Skaloud and Jeff Feiersen, have been actively exploring growth opportunities and seeking additional funding options.

Their dedication to the company’s growth and their expertise in engineering have positioned Boona as a promising player in the personal care industry.

FAQ

What is the update on Boona’s Shark Tank episode?

Boona appeared on Shark Tank Season 15 Episode 17 and pitched their product, Tandem Shower. Despite their pitch, Boona did not secure a deal with any of the Sharks.

What is Boona and who are the founders?

Boona is a personal care products brand that specializes in the Tandem Shower attachment. The founders of Boona are Brett Skaloud and Jeff Feiersen.

Can you tell me about Boona’s Shark Tank pitch?

During their Shark Tank pitch, Skaloud and Feiersen showcased their product, Tandem Shower, and highlighted its features and benefits. Boona had 5,000 customers at the time of the pitch, with an average rating of 4.7 out of 5 stars. They had made $774,113 in sales through their Kickstarter campaign, selling approximately 3,000 units.

What happened to Boona after Shark Tank?

After their appearance on Shark Tank, Boona did not secure a deal with any of the Sharks. However, the founders, Skaloud and Feiersen, continue to focus on growing the business and aim to make the product available in big-box retail stores.