What Happened to Soupergirl After Shark Tank?
What is Soupergirl?
Soupergirl is a firm that makes soup from scratch with no preservatives or additives. Small quantities of soup are created. It comes in a variety of flavors, the most popular of which is pumpkin bisque.
Soupergirl is made with just the freshest and cleanest ingredients, with no additions or chemicals found in traditional soups.
Marilyn and Sarah Polon, a mother-daughter team, founded Soupergirl. Sarah Polon graduated from the University of Pennsylvania with a bachelor’s degree.
She worked as a stand-up comedian and as a senior program director for Authentic Israel before becoming the CEO of Soupergirl. Marilyn learned to cook on her own.
Who founded Soupergirl?
Marilyn and Sarah Polon, a mother-daughter team, established Soupergirl. Sarah Polon graduated from the University of Pennsylvania with a bachelor’s degree.
The mother-daughter team founded their company in 2008. They now have two brick-and-mortar locations, a home delivery service, and retail distribution.
Soupergirl may be found in over 50 Whole Foods Market and other natural-goods stores on the east coast, as well as 20 Costco sites from Massachusetts to Washington, D.C.
Sara, a former stand-up comedian, became a vegan some years ago. That is what inspired her to start Soupergirl. Each soup is vegetarian.
Black bean sweet potato chili, split pea rosemary soup, zucchini chickpea bisque, and tomato gazpacho are just a few of the varieties available.
Sara and her mother, along with more than 30 employees, produce hundreds of liters of soup each week. They are boiled in small batches of roughly forty gallons.
Individual soup containers are sold at their retail locations and as part of their Soupergirl meal programs.
A soup program may comprise 12 to 20 soups. You may make your own selections or they can do it for you. Programs can be offered either once or on a monthly basis.
Lunch costs between $6.70 and $8.25, depending on the quantity of soup ordered and the frequency of delivery.
Soupergirl’s Shark Tank Pitch: What Happened?
Marilyn and Sara decided to present their company to Shark Tank investors in order to seek funds to extend their operations across the country.
Marilyn and Sara appeared on Shark Tank in seeking of $500,000 in exchange for a 10% ownership in their business, which valued at $5 million.
They explain how they got started and then present their idea. After that, they feed the Sharks soup. In 2016, sales were $1.4 million, while in 2017, they were $2.4 million. In 2018, they expected to make $3.8 million in revenue.
The margins are minimal, at around 5%. This is due in part to the fact that they do not employ co-packers and produce the soup in-house. Sara was committed to it since the soups are kosher.
Mark feels she will require further cash in the future, so he departs. Kevin feels the company is worth $5 million, less the “hundred and change” in debt, and he exits.
Daymond believes she needs to spend $100,000 to regain his money; he’s out. Matt believes that the other Sharks are excessively serious, yet he still goes out.
Matt believes that the other Sharks are excessively serious, yet he still goes out. Lori likes the firm’s logo and brand, but the profit margins are too low for her, so she’s out. Finally, the two left the pitch without reaching a deal.
Soupergirl After Shark Tank: What Happened?
Despite their inability to get a deal with the Sharks, Matt Higgins contacted them shortly after their episode aired in June 2018 and offered to serve as an adviser.
Despite the Covid-19 outbreak, sales climbed to around $6.5 million in 2019. However, sales stalled in 2020, and she closed her Washington, DC physical outlets.
In September 2020, she secured a $2 million financing round with Chevy Chase, Maryland-based Arbor view Capital, Honest Tea inventor Seth Goldman, and Glen’s Garden Market founder Danielle Vogel.
In the first quarter of 2021, she plans to expand her production kitchen in order to develop her direct to Consumer Company and improve her grocery store presence.
Soupergirl is offered in Whole Foods Markets around the greater Washington, DC, Philadelphia, Pittsburgh, and Richmond metropolitan areas, as well as several smaller chains such as Dawson’s and Yes Markets, as of November 2021. The company’s yearly revenue is $9 million.
Sara was one of five winners of Kroger’s inaugural “Go Fresh & Local Supplier Accelerator” in August 2021, a program that received over 1000 submissions.
Her Soups will be available at Harris Teeter and Kroger stores in the first quarter of 2022 after she won the Shark Tank-style competition.
Competitors of Soupergirl
Soupergirl’s three main competitors are Piola Restaurant (Washington, DC), Masala Art Restaurant, and Fujimar Restaurant.
Soupergirl’s Net Worth
During and after the pitch, the firm was valued at $5 million. Since then, the firm has done well in sales, with annual revenue of $9 million. This indicates that the company’s net worth might have been higher than that of pitch.
What are the ingredients in Soupergirl’s soups?
The vegetable and broth soups contain raw organic vegetables, herbs, and seasonings. The majority of soups contain non-GMO meats and poultry.
What are the benefits of Soupergirl’s soups?
Soupergirl’s soups are chock-full of nutrients and plant-based ingredients that promote overall health, including immune system support, antioxidant protection, muscle recovery, digestion, detoxification and improved sleep.
Are the soups gluten-free?
Yes, Soupergirl’s soups are gluten-free.
Are the soups organic?
No organic certification is available for soup.
What are the nutritional values of Soupergirl’s soups?
The nutritional value varies per soup flavor and portion size, but it ranges between 80 – 200 calories, 5 – 10g of carbs, 1 – 3g sugar, and 7g – 14g of protein per serving.
How much do they cost?
Soupergirl’s soups range between $3.50 – $6.00 per 1-cup serving and $3.50 – $5.00 per 12-ounce serving, depending on the flavor and location in which they are being purchased.
What do they taste like?
They taste delicious, similar to a hearty bowl of chili or soup with some kick!
How many soups are available?
Soupergirl offers over 30 different soups, including eleven vegetarian and four vegan varieties. They also have three soup varieties that are gluten-free.
What is the recipe for Soupergirl’s soup?
Sara and her mother share Soupergirl’s recipes, including the recipe for their chili or as it’s called in Spanish: “Sopa de Frijol”. It is said to be similar to a homemade chili with vegetables and beans.
How does Soupergirl’s soup keep from spoiling?
Soupergirl’s soups don’t contain any fat, which means that they don’t go rancid, and they can be refrigerated for up to a year.
1What is the shelf life of Soupergirl’s soups?
Soupergirl’s soups have a one-year unopened shelf life in the refrigerator. Once opened, the soup will last for three to five days in the refrigerator.
How do they taste frozen?
To make soups even more convenient, Soupergirl has developed an idea that customers can freeze and heat up their soups in just the same way they would their favorite store-bought soup.