What Happened to No Mo-Stache After Shark Tank?
What is No Mo-Stache?
No Mo-Stache is a brand that specializes on on-the-go hair removal products for guys. The No Mo-Stache Portable Facial Hair Removal Strips, the No Mo-Unibrow Portable Brow Wax Kit, and the No Mo-Bush Bikini Wax Body Strips are now available.
No Mo-Stache was created by Jennifer Paschall and Gita Vasseghi, both of Los Angeles. Jennifer’s work previous to co-founding the business was focused on her role as the proprietor of The Beauty Strip, a North Hollywood beauty salon specializing in body waxing, lash extensions, and facials.
Other products available include the All Star Cleansing Brush, No Mo-Stache Facial Razor, and No Mo-Stache 4 Piece Skin Care Set.
Who are the founder of No Mo-Stache?
No Mo-Stache was created by Jennifer Paschall and Gita Vasseghi, both of Los Angeles. Jennifer’s work previous to co-founding the business was focused on her role as the proprietor of The Beauty Strip, a North Hollywood beauty salon specializing in body waxing, lash extensions, and facials.
The co-founders have a wealth of expertise in the cosmetics industry. Gita works as a fashion executive in Los Angeles, while Jennifer owns The Beauty Strip waxing salon in North Hollywood. In 2012, they established a partnership and launched their business.
They saw a need for a simple, safe, and portable waxing kit for women who want a wax treatment but don’t want to travel to a salon.
Ladies can use the No Mo-Stache (and the somewhat larger No Mo-Bush) to quickly remove hair from the upper lip and bikini line. Simply rub the wax strips together in your fingers before putting them to the affected area and tugging. It’s easy and (relatively) painless.
No Mo-Stache is $12 or $16 for a pack of 24 or 40 individual strips. No Mo-Bush strips cost $12 or $22 for a pack of 16 or 32 strips. Each strip comes with a bottle of aloe lotion for after-waxing care.
The products have garnered great internet comments and are available on Amazon, the company’s website, and in dozens of beauty stores around the country, including Sephora and Anthropologies.
What Happened to No Mo-Stache at Shark Tank Pitch?
Jennifer Paschall and Gita Vasseghi pitch No Mo-Stache, a portable waxing kit for ladies, on Shark Tank episode 8 of Season 9 with the hopes of expanding their retail presence with the Sharks’ help.
Jennifer and Gita entered the Shark Tank seeking $100,000 in exchange for a 25% ownership in their company, which worth $400,000.
They begin by discussing how their products are unique for working women. They have a model demonstrate how to use their product while stressing how easy it is to use.
Their product is unusual in that it is small, inconspicuous, and entirely portable.
Mark asked why they didn’t just shave (he was joking), and Robert revealed his lack of knowledge of such products. He was interested whether all females had problems with facial hair.
Bethenny, who was more familiar with the product, enquired about the difference between No Mo-Stache and Sally Hansen Strips. The difference, according to them, is that No Mo-Stache is smaller and more discreet.
Kevin was interested in the product’s unique characteristics and whether it was patented. When they informed him it wasn’t patented, he couldn’t see why they were worth $400,000.
The statistics piqued Mark’s interest. Each unit costs $1.74 and has a retail price of $18. In the previous two years, they’ve generated $200,000 in sales and aim to make $300,000 this year.
Lori was displeased with the manner in which the things were sold. They were selling in 60 of Sephora’s 200 beauty locations.
Sephora claimed that the product was withdrawn to “make room for new trends.” Lori feels it’s because it wasn’t selling, but this year they announced five new distributors. While Lori was talking, Bethenny tested the strips on Mark’s arm.
Kevin was looking because he had made a proposal. He bids $100,000 for 10% equity shares plus $1 each kit sold till he reaches $300,000.
Bethenny offers $100,000 in exchange for 40% stock, but she would incorporate the company within the Skinny Girl brand and include it in her beauty kits.
Lori feels the kits will sell well on QVC, so she and Bethenny begin discussing alternative marketing techniques. Jennifer asks whether the two Sharks would be ready to trade $100,000 for 35% ownership of their company.
Kevin jumps in and decreases his fee to $0.75, and when Gita and Jennifer continue to press Lori and Bethenny for a bargain, he lowers it to $0.50.
Lori (together with Bethenny) then provides $100,000 in exchange for 35% stock in the company, with a $1 royalty per unit until her investment is returned.
Kevin was losing his mind at this point, and Gita and Jennifer respond with $100,000 in exchange for 25% equity shares and a $1 royalty until they repay $200,000.
Lori and Bethenny agree, but there will be “NO MO bargaining!” They ultimately walk away from the pitch with a deal.
What Happened to No Mo-Stache After Shark Tank?
Lori Greiner, Bethenny Frankel, and NO MO-Stache’s deal was finalized after the show aired, and they left the pitch with a deal.
No Mo-Bush, a bikini wax product, was introduced. No Mo-Stache was brought to Anthropologies, Harvey Nichols, Virgin Megastore, and Ultra by Bethenny and Lori. They are allegedly discussing a nationwide distribution agreement with CVS.
The company’s goods were accessible in over 15,000 retail shops and on Amazon as of December 2021. The revenue is $4 million each year.
No Mo-Stache’s Competitors
Stark and Skin Care Sally are the company’s primary competitors.
No Mo-Stache’s Net Worth
During and after the pitch, the firm was valued at $400,000. Since then, the firm has done well in sales, with annual revenue of $4 million in 2021.
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No Mo-Stache FAQs
What does No Mo-Stache do?
Strips help remove facial hair.
Should I use No Mo-Stache in the Root Zone?
No. While it can be used to remove hair from the face, one should not use it on their body’s root zone. It is a great product to use on the lips, including the inner and outer lips.
Can I use No Mo-Stache around my nose and eyes?
Yes, as long as they’re careful not to get it into their eyes and get any product under their eyelids.
Is No Mo-Stache FDA approved?
Yes, No Mo-Stache is FDA approved to use on the lips.
Where can I buy No Mo-Stache?
No Mo-Stache can be bought at their website, Amazon, and many specialty stores across the country.
Can I use No Mo-Stache on the bikini line?
Yes. It’s best to read the instructions and consult with your wax specialist first, though.
Can I use No Mo-Stache on my lips?
Yes. But one should be extra careful not to get it in the eyes or under their eyelids. It’s safe to use and great for removing lip hair, including the inner and outer lips, but using it around the eye area is probably a bad idea since it can sting if it gets into the eyes.
Is No Mo-Stache safe?
Consult with your doctor and/or wax specialist before using. It’s safe to use on the lips, including the inner and outer lips, but using it around the eye area is probably a bad idea since it can sting if it gets into the eyes.
Is No Mo-Stache safe to use by children?
No. It’s not recommended for children to use it on their bodies, including the face and body’s root zone.
Is No Mo-Stache safe to use in pregnancy?
Probably not, though one should consult with their doctor before using it during pregnancy. One should definitely avoid using it on the bikini line as a precaution during pregnancy.
It’s best to consult with their doctor before using it around the eyes because it could sting and get into the eyes if they get any product under their eyelids.
Is No Mo-Stache tested on animals?
No. The ingredients used in No Mo-Stache are not tested on animals. They are free of animal byproducts and animal testing.
What the ingredients use in No Mo-Stache?
Tea tree oil: It is an anti-fungal, anti-bacterial, antifungal, and antiviral agent.
What is the return policy of No Mo-Stache?
No Mo-Stache has a 30-day refund policy. However, it only applies to the No Mo-Stache that was ordered directly from their website.
Where is No Mo-Stache made?
It’s made in the United States.
Does No Mo-Stache work?
Yes, No Mo-Stache works well on the bikini line.
How old is No Mo-Stache?
No Mo-Stache is made from natural ingredients that are high in antioxidants. The ingredients make a great product to use on the bikini line, including the inner and outer lips.
Is No Mo-Stache organic?
Yes, it is certified organic by Oregon Tilth Certified Organic. It’s free of pesticides and free of animal byproducts and animal testing.