What Happened to Mix Bikini after the Shark Tank Pitch?

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What is a Mix Bikini (Versakini)?

Mix Bikini was a swimsuit mix-and-match product that allowed women to mix and match their bikinis.

Each bikini was made up of multiple portions that could be interchanged.

They were also reversible, allowing for the creation of a variety of options from a limited number of components. Surprisingly, the product’s website lets people build their own using a virtual model.

Each costume contains eight separate removable components.

Who is Mix Bikini’s Inventor?

Mix Bikini was founded by Adam Mix Bikini, Frank Scozzafava, and Kelsey Duffy (who did not appear on the show).

Duffy has prior experience in digital marketing and engagement. She was also Mix Bikini’s Director of Operations and CEO during the company’s relaunch.

What Happened to Mix Bikini’s Pitch on Shark Tank?

Scozzafava and DiSilvestro appeared on Shark Tank season 3 episode 14 looking for $50,000 in return for a 5% stake in their firm. This translates to a $1 million valuation.

Scozzafava demonstrates the website, displaying the user’s ability to design using a virtual model by picking styles and patterns.

Sales are something that Robert Herjavec is interested in. Scozzafava comments that because they only had a “soft launch,” sales have been limited thus far.

Barbara Corcoran inquires about the cost of each piece of clothing. At $9.99 for each piece, a complete Mix Bikini would cost between $40 and $50 at retail.

She continues, enquiring about the business idea. Scozzafava mentions that they intend to expand beyond the online offering by constructing kiosks, which would cost around $25,000 to install in addition to the rent for the space.

When pressed about the business plan, Scozzafava stumbles. Daymond John and Kevin O’Leary are curious whether the Mix Bikini will be marketed by the pair or leased out. Scozzafava is unsure. He claims they have sought counsel from the Shark Tank.

Mark Cuban will not allow it to happen. “You must have a business to enter the Shark Tank.” We can give financing and advice, but we cannot steer your path. You have a product, a concept, and some hope.” He’s no longer there.

“The men that walk out of here with money can express, in 90 seconds, this is how I became successful,” Kevin O’Leary explains to Scozzafava. That’s all I care about.”

Scozzafava states that they have “up to $500,000” in standing investments, strongly supporting his proposal, and adds that they want to build the brand, license it to major manufacturers, and sell it themselves.

Daymond John is unconvinced. “It’s not as easy as that,” he replies. “Trust me. If it was, he’d be all over it. “I’m going.”

Robert Herjavec – There’s nothing wrong with being a daydreamer, according to Robert, but you didn’t supply any data. He’s no longer there.

Barbara Corcoran makes a suggestion. Despite the lack of a solid business strategy or income, Scozzafava’s dedication has earned the pair a contract, despite the lack of $50,000 in exchange for a 10% ownership in the firm.

What Happened to Mix Bikini Following Shark Tank Pitch?

The majority of businesses are excited to celebrate the successful completion of a Shark deal.

Scozzafava and DiSilvestro are no exception.

When Mix Bikini appeared on an episode of Beyond the Tank, it was revealed that after their first Shark Tank appearance, the pair hired out a nightclub for the evening and put on one of the wildest, craziest parties New York City has ever seen.

Barbara Corcoran was the honouree.

After the champagne had run out and the bills had began to come, she realized that the ambitious and irresponsible pair had spent her money.

Because their website failed, the earnings they expected from their appearance on Shark Tank did not materialize. For more than a week, the site was unable to be relaunched, resulting in a loss of approximately $200,000 in planned revenue.

Barbara was forced to cut her losses, but one of the creative partners, Kelsey Duffy, renamed the product “Versakini” and saved the sinking ship.

Versakini is already doing well, illustrating that hard effort and patience are the most important factors in achieving success.

Barbara stated on the Shark Tank Blog that while she “loves” Frank, she will not give him any more money. Despite the fact that her firm was a Shark Tank flop, she has no ill will against it.

Kelsey collaborated with former Project Runway contestant Amanda Perna to create a Versakini line utilizing Amanda’s designs, which they unveiled at Miami Swim Week 2016.

Versakini was still in business in 2018, with $5 million annual sales.

In January 2022, the website is online but not available for purchase.

Furthermore, social media platforms have not been updated since January of 2022. Kelsey’s LinkedIn page states that she dissolved the company in 2018.

What is the Net Worth of Mix Bikini (Versakini)?

Scozzafava and DiSilvestro went on Shark Tank in quest of $50,000 in return for a 5% stake in their firm. This translates to a $1 million valuation

They accepted Barbara’s $50,000 offer for a 25% ownership, bringing the valuation to be $200,000. The most recent valuation is not known.

Who are Mix Bikini’s Competitors?

There are no known competitors for Mix Bikini (Versakini).

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Mix Bikini FAQS

1. What was Mix Bikini?

Mix Bikini was a swimsuit mix-and-match product that allowed women to mix and match their bikinis.

Each bikini was made up of multiple portions that could be interchanged.

They were also reversible, allowing for the creation of a variety of options from a limited number of components.

2. Who founded Mix Bikini?

Mix Bikini was founded by Frank Scozzafava and Adam DiSilvestro, and Kelsey Duffy (who did not appear on the show).

3. Is Mix Bikini (Versakini) available at Walmart?

No, they are currently not selling on Walmart.

4. How much were Frank Scozzafava and Adam DiSilvestro seeking in the Shark Tank?

Frank and Adam requested $50,000 for a 5% stake in their business.

5. Did they get the Sharks they needed?

After much consideration, Barbara Corcoran offered the pair a $50,000 investment for 25% of the firm.

6. Is Mix Bikini still in business?

No, they are not in business.

7. What happened to Mix Bikini (Versakini) after the Shark Tank?