What Happened to Gameday Couture After the Shark Tank Pitch?
What is Gameday Couture?
Gameday Couture is a women’s clothing brand that designs and distributes trendy team wear. They create clothes to show their support for their favourite teams while also offering a fashionable alternative to standard sports merchandise.
Who is the Founder of Gameday Couture?
Shawnna Feddersen, a University of Oklahoma graduate, launched the women’s high-fashion clothes firm in 2010 with the express intention of testing the items.
The next year, the firm was completely launched. The Feddersons define Gameday Couture as “classic and traditional women’s attire with a contemporary touch.”
Shawnna was frustrated by the scarcity of women’s fan gear, so she started Gameday Couture to fill the vacuum.
They now license over thirty college teams (mainly prominent football schools) and are aggressively pursuing new college licenses every day.
They cooperate with the schools while creating their clothes to guarantee that the school’s brand is favourably and appropriately portrayed in their attire.
Bedazzled shirts, scarves, sweaters, and other items are among the designs. The outfits aren’t simply pink team shirts!
Gameday Couture also provides private labelling for high schools and smaller institutions on a case-by-case basis.
What Happened to Gameday Couture at the Shark Tank Pitch?
Shawnna and Kurt Feddersen, the husband and wife co-founders of Gameday Couture, pitched their company on Shark Tank in December 2014 on Season 6 Episode 11.
They entered the Tank in search of a $500,000 investment in return for 20% equity. This indicates a $2.5 million valuation.
They talk about their products and how they’ve attained regional success. The models hand out samples while explaining how they moved from a quarter-million to a million dollars in three years.
Robert compares their business to Tipsy Elves. Lori likes the products and the prices.
Kurt responds to Kevin’s valuation question by explaining that they’ve spent money on licensing and that he believes he could replicate the business.
He thinks they are worth $750,000, but Kevin O’Leary believes they have overstated the company’s value, therefore he is out.
Daymond admits that he tried the idea and utilized a lot of inventory – he’s out. Daymond estimates the company’s worth at $1.5 million.
Robert Herjavec tells them that everything they’re doing is what he would do, but as an investor, he views their worth at one million dollars, and he knows they won’t accept that value, so he’s out.
Mark is interested in their online sales. He thinks they should’ve gone big on the internet sooner. Daymond concurs.
Mark offers $500,000 in return for 30% of the company, with a “hidden condition.” He anticipates a rapid answer. They just give it a second’s thought before accepting Mark’s offer.
What about the qualifier? They must build a line for the Dallas Mavericks that Cuban’s wife would enjoy, as Mark Cuban owns the team, therefore the deal is $500,000 for 30% with a specific line for the Dallas Mavericks.
What Happened to Gameday Couture After the Shark Tank Pitch?
Mark’s transaction was finished. It opened up new possibilities for the company. Gameday Couture has an update section in which they declare that they will sell $1 million in the next year.
By 2018, their total sales had reached $12 million.
In 2020, the company launched Social House, its own unlicensed clothes brand.
The next year, they obtained a licensing arrangement with the NBA, and they now offer merchandise for all of their teams in addition to the over 1500 college licenses.
Continue to sell the product through a roughly 2000-store countrywide network.
As of August 2021, the company is still in existence and produces more than $5 million in annual sales.
What is the Net Worth of Gameday Couture?
Shawnna and Kurt Feddersen join the Tank in search of a $500,000 investment in return for 20% equity. This indicates a $2.5 million valuation.
They accepted Mark Cuban’s offer of $500,000 for 30%, bringing the valuation to $1,666,666.66.
Who are the Competitors of Gameday Couture?
There is no identified for Gameday Couture.
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Gameday Couture FAQS
Is Gameday Couture still in operation?
In addition to the over 1500 college licenses, they struck a licensing arrangement with the NBA and now offer merchandise for all of its teams.
As of August 2021, the company is still in existence and produces more than $5 million in annual sales.
Where can people discover the headquarters of Gameday Couture?
The headquarters of Gameday Couture are located St Jenks, Oklahoma United Sates.
What precisely is the Gameday Couture industry?
Gameday Couture is a company that operates in the Apparel, Piece Goods, and Notions Merchant Wholesalers industry.
What is the phone number for Gameday Couture?
Gameday Couture may be reached at (855) 343-6100.
What exactly is the Gameday Couture website?
Gameday Couture’s website is www.shopthesoho.com
Who is the important figure at Gameday Couture?
Shawnna Feddersen is a key figure at Gameday Couture.
How does Gameday couture fit?
It runs a touch big, but the extra length looks excellent with leggings. It’s stunning and adaptable, and it can be dressed up or down. They are eagerly anticipating the start of football season.
Who is the Investor of Gameday Couture?
Gameday Couture’s investor was Mark Cuban, who contributed $500,000 for a 30% stake.
How Does Gameday Couture Make Money?
Merchandise sales help Gameday Couture generate money.
Who Launched Gameday Couture?
Shawnna Feddersen started the firm to bridge the gap between schools and game day styles, providing apparel that not only looked nice but also made them money in sales.
They now license over thirty college teams (mainly prominent football schools) and are aggressively pursuing new college licenses every day.
How much does it costs?
The average wholesale price is $22, while the retail price is $44.
It cost $8 to make.
What are strengths of Gameday Couture?
It is a firm with a lot of room to grow in terms of both product line and revenue.
What are the weaknesses of Gameday Couture?
It requires a stronger marketing strategy as well as an increase in supply.
What are the threats of Gameday Couture?
The dangers to Gameday Couture include the necessity for the firm to discover new methods to increase its customers.
Is Gameday Couture still in operation?
It is, indeed. In 2020, the company launched Social House, its own unlicensed clothes brand.
What are the products of Gameday Couture?
Gameday Couture now sells t-shirts, caps, hoodies, and sweatshirts for game day, with a complete range for both men and women.
Aside from its frequently updated basic clothing, the brand also has a comprehensive selection of Christmas gear.
Can they change or cancel the order they just placed?
They will make every effort to accommodate order revisions within 24 hours of the order’s placement.
However, due to the speed with which their warehouse operates, they are unable to guarantee adjustments if the order is already in process.
When will their order be delivered?
Orders are typically processed and delivered within 7-14 business days.
The majority of orders are processed within two to five business days. Please bear in mind that processing days may take a bit longer during peak season.
Standard orders are delivered by USPS Monday through Saturday. Shipping times are estimates and may vary due to promotions or holidays.
