What Happened to Eco Nuts After Shark Tank?
What is Eco Nuts?
Eco Nuts is a certified organic company that makes environmentally friendly laundry soap from a Himalayan organic fruit called a soap nut or a soap berry, which naturally produces soap.
Reusable bamboo paper towels, lavender and liquid hand soap, and natural cleaning powder are also available.
Prior to creating Eco Nuts, Mona Weiss and Scott Shields were entrepreneurs, with Mona beginning her career as a performer on Sesame Street before becoming an art director.
Scott, a former actor, has always been an entrepreneur who, like Mona, wished to lessen their dependency on environmentally dangerous plastics and chemicals.
Mona was looking for an organic, hypoallergenic, and environmentally friendly laundry detergent when she came across soap nuts.
Who is the man behind Eco Nuts?
Mona Weiss and Scott Shields were entrepreneurs prior to creating Eco Nuts, with Mona beginning her career as a Sesame Street actor before switching to creative direction? Scott, a former actor, has always been an entrepreneur who, like Mona, wished to lessen their dependency on environmentally dangerous plastics and chemicals.
Her displeasure began when she ordered soap nuts online and received them in a plastic container rather than eco-friendly packaging.
Mona and Scott started looking for nuts in 2009, creating eco-friendly packaging, and selling them anywhere they could: online, at fairs, and at retail places.
The company has been lauded for its environmental care and has been acknowledged as a pioneer in the laundry detergent business for its sustainability initiatives.
Eco Nuts laundry detergent cleans clothes well without using harsh detergents, and the soap nuts also act as a natural fabric softener.
Eco Nuts is a green company that manufactures its goods using solely natural ingredients and recyclable packaging materials.
Weiss and Shields developed a technique for removing the seeds of soap nuts, which can leave stains and bacteria behind.
What Happened to Eco Nuts During Their Shark Tank Pitch?
Other organic soap products are available on the market, but Eco Nuts remains the market leader. Mona and Scott require Shark Tank investors in order to form a partnership.
After entering Shark Tank, Mona Weiss and Scott Shields approach the Sharks. They asked $175,000 for a 15% stake in their company, which was valued at $1.2 million.
Eco Nuts, according to Mona, is a brand of environmentally friendly cleaning goods.
All of these items are packaged with less plastic. She informed the sharks that the go crazy was simply another green cleaning company. She insisted that their firms were unique.
Mona informed the sharks that Eco Nuts were created from organic Himalayan berries that produce soap naturally. Mona referred to it as a soap berry or soap nut. This is where the term Eco Nuts comes from.
Scott demonstrated to the sharks how to utilize a package of nuts as cleaning soap. When wet, the component emits natural soap and cleans the clothing as it shakes.
Mona claims that each soap nut has ten applications. Mona shook a box of soap nuts. Those little boxes can handle two years’ worth of washing and ten bottles of detergent.
Scott recommended them to invest now because Americans spend more than $70 billion each year on cleaning supplies. Scott proposed that they could make money while helping the environment. He approached the sharks and asked for money.
Daymond pondered why now the perfect time to invest was. Mona informed him that they were the inventors of the soap nut. Eco-nuts would be everywhere.
Scott was about to remark that they had 90% of the soap berry market when Mark interrupted him. Mark was curious whether there was a market for soap berries. There was, Scott assured him.
In 2011, they earned approximately $100,000, and in 2012, they earned around $250,000. Mona, a self-proclaimed social media ninja, handles the majority of their marketing and product promotion through social media.
Kevin goes out because he disagrees with the valuation. Daymond feels Scott is erroneous when he states the market is worth a million dollars, and he went out from as well.
Robert was interested in the company but would like to own 50% of it. Mona tells him that he has to work 16 hours a day to achieve that kind of split and Robert walks out.
Mark has backed out of the deal due to his displeasure with their marketing strategy. Barbara thinks Scott and Mona make a lovely pair, but she’s also skeptical. In the Shark Tank, Kevin proposes to them, but Mona and Scott decline. Finally, neither party left the pitch without striking a deal.
What Became to Eco Nuts After Shark Tank?
Mona, Scott, and their five employees delivered nonstop for weeks after the original air date.
The young entrepreneurs are still engaged, but they are too preoccupied to plan a wedding!
The huge laundry detergent from Eco Nuts was named Best New Green Product at the Natural Products Expo East in Baltimore in September.
They were also honored with a NEXTY Award for Natural Living (NEXTY celebrates companies shaping the future of natural and organic products).
Eco Nuts sales have consistently increased over time. Although the firm is excellent, Mona and Scott never married. They called it quits in late 2015. Mona left the company soon after. They gradually increased their product portfolio.
Dryer balls, liquid detergents, skincare, beard care, toothpaste and toothbrushes, bar soap, essential oils, and other items are also available. They are still in business and expect to generate a million dollars in 2021.
Eco Nuts’ Net Worth
During and after the pitch, the firm was valued at $1.3 million; since then, the company has made sales and earns $1 million in yearly revenue. This suggests that the company’s valuation must have increased in 2021.
Eco Nuts FAQs
What is Eco Nuts’ Business Model?
Eco Nuts offers top-of-the-line products for its customers. With respect to 4-pack bulk packaging, it takes two months to deliver. They are an eBay seller accountable for their actions. Eco Nuts eschews the use of chemicals in laundry soaps and encourages its customers to do the same.
How does Eco Nuts work?
Eco Nuts manufacturers a plant-based laundry detergent. This includes a complete rinse in an all-natural, biodegradable liquid wash.
Eco Nuts is available from Green Direct Laundry, Amazon, and eBay. The company also sells the products through its online store. The firm provides a 100% money back guarantee on its products.
How Eco Nut started?
Scott and Mona created their company after they noticed that people were ready to spend more money on sustainable goods without sacrificing performance or quality.
What is Eco Nuts made of?
Eco Nuts is derived from berry containing soap nuts that have been pressed and packaged.
What is Eco Nuts’ CEO’s name?
Mona Weiss. She is the former San Francisco Equestrian Center Director. She operates her own catering business.
How do I use Eco Nuts?
As suggested by the company, Eco Nuts is messy to use. It is intended for people who are not at home to handle their laundry. Eco Nuts is not recommended as a general cleaning soap. The company recommends that Eco Nuts be used only for its intended purpose and in accordance with the package instructions.
What are the ingredients use to make Eco Nuts?
Eco Nuts is made of soap nuts, which contain saponins, an active ingredient. Saponins are organic compounds that are used to clean and disinfect. They can remove fats and oils from fabrics.
Where can I buy Eco Nuts?
Currently, the company has Eco Nuts available in stores such as Whole Foods; Costco; TJ Maxx; Sur La Table; Home Depot; H-E-B Grocery Store.
Is Eco Nuts safe to use?
Eco Nuts has a 100% money-back guarantee. This means that if the company fails to live up to its claims, you get your money back. You do not need to return the product in order to qualify.
Is Eco Nuts Eco Friendly?
Eco Nuts won the Ecolab’s Eco Verify certification for its use of natural ingredients and zero toxic chemicals.
What are some claims about Eco Nuts?
Eco Nuts is intended for single-load washing only.