What happened to CertifiKID after the Shark Tank?
What is CertifiKID?
Certifikid is a famous deal website for parents wishing to spend time with their children enjoying family-friendly activities on a budget.
CertifiKID, widely recognized as one of the finest discount websites for parents, enables families to create incredible experiences for their children while staying within their budget.
They offer a free resource for families around the country to locate and save on the greatest kids’ activities and family experiences in their area, no matter where they live.
CertifiKID offers up to 50% off retail prices on anything from family outings and adventures to kids camps and workshops to theater and museums to amusement parks and family holidays to birthday party packages.
Who established CertifiKID?
Tri Tran, Jamie Ratner’s Founder and CEO, established CertifiKID in 2010. His previous positions include marketing intern at Disney Parks and Resorts, marketing manager at Amusement Expo, marketing manager at Craftsman Carpentry Supply Company, and marketing executive at Builders Exchange.
What transpired to CertifiKID in the Shark Tank?
CertifiKID approached Shark Tank investors seeking $600,000 in exchange for 8% of the company, worth $7.5 million.
Kevin O’Leary made an offer of $600,000 in exchange for 19% stake in his company.
What happened to CertifiKID after the Shark Tank?
CertifiKID benefited greatly from its appearance on Shark Tank. For starters, they were able to utilize it to fine-tune their company strategy and product.
They also made extremely crucial relationships with the sharks, which aided them in continuing to grow their business.
CertifiKID development into other countries necessitated a change in legislation in its native nation of Canada. After Ratners entered the Tank, seeking a $600,000 investment in return for 8% equity, the Canadian government banned the practice of permitting non-Canadian corporations to import and market educational products in the nation.
CertifiKID Competitors
CertifiKID competes with a plethora of firms that provide comparable services.
WagJag, LivingSocial, Gluten-Free Living, Groupon, Woot, Dealmoon, and other similar sites
Net worth of CertifiKID
The family firm made more than $5 million in sales revenue and $700,000 in net profit last year.
CertifiKID, situated in Potomac, has achieved over $30 million in sales since its debut in 2010.
They ultimately agreed to a deal with Kevin O’Leary: $600,000 for 19% shares, valuing the company at more than $3 million based on rough estimates.
CertifiKID FAQs
What forms of payment do you accept?
They accept payments via Visa, MasterCard, American Express, Discover and PayPal. You can also pay with a check or wire transfer (for international orders).
How many items can I purchase with my coupon?
Customers can buy as many of each item as they want, but cannot combine the coupons.
Do you ship outside of North America?
CertifiKID ships to the U.S., Canada, United Kingdom, Ireland and Australia.
Do you email coupons anymore?
CertifiKID only sends emails once a week now. They send out a newsletter once a week with coupon codes and news related to their firm and products.
How do I redeem my certificate?
The site has a Redeem Code page, which is located in the top right corner of the home page.
Is there more than just classes and camps?
CertifiKID offers family-oriented activities, such as theater, restaurants, and amusement parks.
Can I print my certificates right away or do I need to wait until it’s fully redeemed?
Customer can print their certificates as soon as they receive them or after they’ve redeemed the Groupon or deal.
What are the payment methods accepted?
CertifiKID only accept payments via credit card, PayPal, check or wire transfer for international orders.
Do you offer an affiliate program?
CertifiKID does not currently have an affiliate program.
Do you offer coupons on your website besides printable ones?
CertifiKID periodically advertises deals on their social media pages but does not include coupon codes within the advertisements.
What are the benefits of using CertifiKID as opposed to other sites with similar offerings?
CertifiKID allows customers to find deals based on their location, so they know what they’re getting at a discounted rate. Other websites may have some but not all of the same services offered by CertifiKID.
Who is the target market?
CertifiKID targets mostly parents with children. They want to give families experiences they otherwise would not be able to afford.
Does CertifiKID work?
Yes, but the customer has to be patient because it’s only once a week.
How long does it take for a certificate to be redeemed?
It varies from 1-3 business days depending on how many certificates are involved and how fast the bank transfers them.
What is the business model?
They offer a variety of services in the form of certificates, which they sell to consumers at a discounted rate.
Who are the founder and CEO?
CertifiKID is owned by David Ritter and his wife. David Ritter is a native Canadian with a business degree from University of Toronto and an MBA from Rochester Institute of Technology.
He has previously served as senior vice president at Revolution Growth, where he led the development of several funds, including the Revolution Health Group, in addition to building and selling multiple businesses.
Where is CertifiKID based?
CertifiKID is based out of Potomac, Maryland.
