What Happened to Bite Toothpaste Bits After Shark Tank?

What is Bite Toothpaste Bits?

Bite Toothpaste bits are chewable toothpaste products that come in glass bottles  and are made with gluten-free and vegan ingredients, and palm oil free

They can be used to produce their own personal care products rather than buying those that are promoted by other firms.

They are referred to as “bite” toothpaste pieces because they remind users to “bite” them rather than put them into their mouth like ordinary toothpaste packets.

Bite Toothpaste, launched as Bite, is a personal care and hygiene brand that focuses on plastic-free and environmentally friendly products.

The company was created by Lindsay McCormick and Asher Hunt. Lindsay graduated from East Carolina University with a bachelor’s degree in Communication and Media Studies before launching Bite.

Bite’s line has subsequently extended to include a Whitening Gel Teeth Whitening Kit, Deodorant, Dental Floss, Bamboo Toothbrush, and Mouthwash Bits, which is offered in the same tablet size as their widely popular toothpaste product.

Who Is the Man Behind Bite Toothpaste Bits?

The company was created by Lindsay McCormick and Asher Hunt. Lindsay graduated from East Carolina University with a bachelor’s degree in Communication and Media Studies.

Following college, she worked in the entertainment sector for several years, succeeding in a range of production-related activities.

Asher earned a bachelor’s degree in product design from California State University, Northridge, and went on to become a pioneer in product creation and entrepreneurial investing. As well as co-founding Bite, Asher is the startup’s inventor and CEO.

She opted to make gluten-free, vegan, and cruelty-free tablets out of natural ingredients like sodium bicarbonate and activated charcoal.

Lindsay pressed the initial pills at her apartment for her personal use. She recruited Asher in May 2018 and formally launched her business.

Lindsay’s apartment production facility was rendered obsolete as a result of Bite toothpaste’s viral success. Following a time of frantic order fulfillment, the company established a facility in Los Angeles to produce the toothpaste bits.

The toothpaste components come in biodegradable glass bottles. A one-month supply costs $12 if purchased once, or $7.50 if purchased monthly.

Refills come in biodegradable bags. There are two types of mint available: fresh mint and fresh mint with activated charcoal. Bite also makes bamboo toothbrushes that are infused with bamboo and charcoal.

What Happened to the Toothpaste Bits on Shark Tank?

The firm has never borrowed or received funds from venture capitalists; instead, it has grown via self-funding and reinvestment.

Lindsay and Asher are committed to growing a sustainable business, but they need help from Shark Tank investors to do it.

Asher and Lindsay approached the Shark Tank pitch seeking $325,000 for a 5% stake in their company worth $7.5 million. Lindsay’s extensive and in-depth research is well-liked by the Sharks. They also appreciate the $1.3 million in sales and the business model. They are, however, opposed to the valuation or the potential of competition from a huge corporation.

Kevin O’Leary offers $325,000 for a 20% ownership in the company, predicting lots of work and competition in the future.

Mark Cuban offers $325,000 for a 15% stake in the company, mirroring Kevin’s logic. Lindsay is hesitant to part with so much equity and hence exits the pitch without striking a deal.

What Happened to Toothpaste Bits After Shark Tank?

Despite the lack of a deal with Shark Tank investors, the firm continues to function and is extremely lucrative. The nation has been on lockdown due to the COVID-19 outbreak since early March 2020, when the episode aired.

This is likely to have boosted their business, as internet shopping has increased by 25%, with food goods growing by 100%. The company continues to operate regularly and to supply items through Amazon and its website.

Asher and Lindsay will still own 100% of the company in 2021. Despite the fact that huge firms are developing equivalent products, they still generate $4 million in annual revenue.

Bite Toothpaste Bits’ competitors

While they have had a significant influence on the personal care market, their product is similar to those of larger firms such as Colgate, Johnson & Johnson, Unilever, Kimberly-Clark, Clorox, and Procter & Gamble.

Bite Toothpaste Bits’ Net Worth

During the Shark Tank pitch, the firm was valued at $7.5 million. Following the pitch, the firm generated sales with an annual revenue of $4 million in 2021, indicating that the company’s net worth has increased since then.

Bite Toothpaste Bits FAQs

What is a little toothpaste?

A little toothpaste is a miniature version of the bite-sized toothpaste.

It is referred to as “little” because it is smaller and contains fewer products than actual bite-sized toothpaste. It comes in a biodegradable glass bottle rather than a plastic one.

The term “little” is used to distinguish it from the bigger, standard products because they are labeled as such. It is, however, simply a euphemism that makes their product sound more appealing.

Is it safe to swallow a little toothpaste?

Ensure that the toothpaste is not past its expiration date and is in good condition.

Remember that the product may contain thermometers and other potentially hazardous items. The product may also be unstable and could pose a threat to your health if it breaks apart into small pieces.

The ingredients may be noxious; ensure that you are aware of what they are and whether they’re safe to consume.

Is Bite Toothpaste Bits safe for children?

Keep it away from children, as swallowing rather than brushing teeth can cause nasal damage, mouth irritation, or tooth decay if consumed too often.

How are these instructed to be used?

Bite Toothpaste Bits can be ingested as a food supplement or taken orally as a tablet.

Do you have any side effects from using bite toothpaste bits?

Consuming the product may cause vomiting and diarrhea.

However, there are precautions to be taken if it should happen: seek medical attention if one feel unwell as early signs of a serious ailment may emerge.

Is Bite Toothpaste Bits approved by FDA?

Bite Toothpaste Bits are not approved for sale in the United States.

How do I buy bite toothpaste bits?

Customer can purchase Bite Toothpaste Bits from their website. There is currently no option to subscribe to the brand’s products, which could allow user to order a smaller quantity than on the website.

Is Bite Toothpaste Bits available for sale on Amazon?

Customer can also order bite toothpaste bits through Amazon, where they are available to buy in bulk.

How should I store Bite Toothpaste Bits?

Bite Toothpaste Bits contain additional ingredients that are potent and can cause loss of taste if not stored in the proper conditions.

These products can also be broken down by bacteria, which could result in side effects or health risks caused by exposure to harmful or toxic substances.

Is Bite Toothpaste Bits cheaper than other brands?

Bite Toothpaste Bits is about 15% cheaper than Colgate Total.

Is Bite Toothpaste Bits available in local stores?

Bite Toothpaste Bits are not available in local stores. The product is only available online through their website, Amazon, and Amazon Prime.

The ingredients used in making the product are unknown; some may be caustic or poisonous.

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