What Happened to AFreSheet After the Shark Tank Pitch?
What is AFreSheet?
AFreSheet is a maker of waterproof, disposable sheets that was designed with the environment in mind. Each AFreSheet set is $29.95 and comes with seven layers of sheets.
There is just one size available: twin extra-long, which is the standard size for all dorm room beds.
Cohen’s initial target market will be college students, but he also plans to promote to toddler parents and incontinent adults.
In May of 2014, the firm was started using “friends and family money.”
When a soiled sheet is placed on the bed, the client can dispose of it when the time comes, leaving a fresh, clean sheet ready for use.
This saves water by removing the need to wash sheets, decreases the quantity of harsh cleaning chemicals exposed to the environment, and shortens the time it takes to replace a bedsheet.
Who is the founder of AFreSheet?
Maxwell Cohen designed AFreSheet as a result of his collegiate experiences.
As a major in Environmental Water Resource Economics, he hoped to apply his skills to advance his disposable bedsheet proposal.
Maxwell currently runs Peel Away Labs, which specializes in disposable sheets of various sizes.
Maxwell Cohen launched AFreSheet after noticing college students in his dorm who seemed to disregard washing their bedsheets.
He wanted the sheets to be comfy, cost-effective, and, most importantly, environmentally friendly. He began his studies using hospital bedsheets since he knew they would be discarded.
Soon after, he developed a fabric combination that was both comfortable and affordable enough to be disposable.
Maxwell has attracted new investors, grown the company, and founded Peel Away Labs, which specializes in waterproof, disposable linens for all bed sizes, from infants to kings.
His Camp a Peel linen business is also geared for summer campers.
What Happened to AFreSheet at the Shark Tank Pitch?
Maxwell entered on Shark Tank Season 7 Episode 8 in pursuit of $100,000 in exchange for a 20% share in his business. This equates to a $500,000 valuation.
The Sharks chuckle as a model pours objects on a hostel bed and takes off linens to demonstrate the many uses of dorm beds.
Mr. Wonderful sneers throughout the conversation. Max explains how he started the firm in college. AFreSheets are made of polyester and are completely recyclable. He gives out samples.
Max says that he isn’t competing with Egyptian cotton when Robert complains that it doesn’t feel good. He has sold 400 copies at $29.95 each.
Robert feels there is a vast demand for the product and is surprised Max hasn’t sold more.
Summer camps and hospitals are expressing a lot of interest in Max, according to Max. His first significant shipment is still at customs, but he has no orders at this time.
Max invested slightly more than $12,000 in the company, which was all of his Bar Mitzvah money.
When Mark asks how much it will cost to make a bundle of AFreSheets, Maxwell estimates that it will cost between $7 and $7.25.
Mr. Wonderful wonders if he has pitched any Big Box stores. Max claims he spoke with Bed Bath & Beyond, but they declined to be the product’s first to market.
Mr. Wonderful inquires, “How big is the South African ambulance market?” after Max boasts about orders from South African hospitals and ambulance companies.
Mark Cuban does not feel Maxwell is ready for his investment, therefore he is withdrawing.
Mr. Wonderful expresses his dislike for it and urges Max to “take it behind the barn and kill it;” he is going.
People would buy it if it was soft and comfortable, according to Lori Greiner, but she isn’t interested.
Daymond John does not believe in the concept, hence he will not participate.
Robert notices the market, but he’s curious as to why no one is buying it.
He advises Max that telling a salesperson what he wants to hear is the simplest way to get rid of him, which is why he has no orders. He, too, has left.
Kevin asks Maxwell to “shoot” his floundering enterprise as he prepares to exit the Shark Tank.
What Happened to AFreSheet After the Shark Tank Pitch?
Max sold out of all of his restricted inventory before the scheduled air date, and he had an email capture form on his website to gather information from future consumers.
The firm will close its doors in April 2021.
What is the Net Worth AFreSheet?
Maxwell appeared on Shark Tank Season 7 Episode 8 in pursuit of $100,000 in exchange for a 20% share in his business. This equates to a $500,000 valuation.
Who are the Competitors of AFreSheet?
There are no competitors for AFreSheet.
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AFreSheet FAQS
How many sheets are included in a set?
There are seven layers of sheets, but the seventh is an adhesive strip to hold them on.
How do they remove the sticky adhesive strip?
It is impossible to remove, but it is strong enough to hold all of the sheets together.
How many times can a sheet be used?
Each sheet can be used up to four times before washing and re-using. They are machine washable and dryer safe.
Are the sheets waterproof?
Yes, AFreSheet is completely waterproof.
Do the sheets come in any other colours?
Yes, they come in a variety of colours, including white, blue, green and red.
How much does AFreSheet costs?
Each AFreSheet set is $29.95 and comes with seven layers of sheets.
Who founded AFreSheet?
Maxwell Cohen designed AFreSheet as a result of his collegiate experiences.
How much was Maxwell Cohen seeking in the Tank?
Max wanted $100,000 for a 20% stake in his company.
When did AFreSheet appear on Shark Tank?
Maxwell appeared on Shark Tank on November 13th, 2015.
What materials were AFreSheet made of?
AFreSheets were comprised of polyester and are 100% recyclable.
How much did AFreSheet received in the Tank?
Maxwell Cohen did not received any investment from the Sharks.
What happened to AFreSheet after the Shark Tank?
Max sold out of all of his restricted inventory before the scheduled air date, and he had an email capture form on his website to gather information from future consumers.
How much is AFreSheet worth today?
It closed in April 2021 when all remaining inventory was sold out.
