Urban Outfitters, Inc. is a multinational lifestyle retail corporation that owns several subsidiary brands. These brands include Anthropologie, Free People, Terrain, Bhldn, and the Vetri Family restaurant group. Urban Outfitters operates these brands through retail stores, e-commerce websites, and catalogs. The company targets young adults with a range of fashion apparel, accessories, beauty products, home goods, and more. Urban Outfitters is the parent company and owner of these brands.

Key Takeaways:

  • Urban Outfitters, Inc. owns several subsidiary brands, including Anthropologie, Free People, Terrain, Bhldn, and the Vetri Family restaurant group.
  • These brands are operated through retail stores, e-commerce websites, and catalogs.
  • Urban Outfitters targets young adults with a range of fashion apparel, accessories, beauty products, and home goods.
  • The company is the parent company and owner of these brands.
  • Urban Outfitters offers a diverse portfolio of companies under its ownership.

Urban Outfitters

Urban Outfitters, the flagship brand of Urban Outfitters, Inc., has a rich history that dates back to its founding in 1970 in Philadelphia, Pennsylvania. The brand initially operated as a retail store named Free People before rebranding as Urban Outfitters in 1976. Today, Urban Outfitters has established itself as a prominent lifestyle retail corporation, with over 200 stores across North America.

Urban Outfitters stores offer a diverse range of fashion apparel, accessories, footwear, home goods, and music, catering to the unique tastes of young adults. The brand is renowned for its trendy merchandise and eclectic mix of products that resonate with its target audience. As a key part of the Urban Outfitters portfolio, the brand has played a significant role in shaping the company’s overall success.

To provide customers with a seamless shopping experience, Urban Outfitters operates through various channels, including retail stores, e-commerce websites, and catalogs. This multi-channel approach allows customers to engage with the brand in a way that suits their preferences, whether they prefer browsing the latest styles in-store or shopping online from the comfort of their own homes.

Urban Outfitters Key Information
Founded 1970 (as Free People, rebranded as Urban Outfitters in 1976)
Number of Stores Over 200 across North America
Product Categories Fashion apparel, accessories, footwear, home goods, and music
Target Audience Youthful and trend-conscious young adults

Anthropologie

Anthropologie is a brand owned by Urban Outfitters, Inc. that caters to sophisticated and contemporary women aged 28 to 45. With around 200 stores across North America, Anthropologie offers a diverse range of women’s fashion apparel, accessories, home furnishings, gifts, and decorative items. The brand is widely recognized for its unique and curated collections that blend artistry, creativity, and quality craftsmanship.

Anthropologie Stores

Anthropologie stores are designed to provide an immersive shopping experience, with each location incorporating elements of local culture and architecture. The stores feature distinct visual displays, combining vintage-inspired fixtures, eclectic furniture, and artistic installations. The ambiance is carefully curated to reflect Anthropologie’s brand aesthetic and create an inviting atmosphere for customers to explore.

Anthropologie Products

Anthropologie offers a wide variety of products that cater to the diverse preferences and lifestyles of its target demographic. From clothing and accessories to home decor and beauty products, each item is thoughtfully selected to align with Anthropologie’s unique brand identity. The brand’s product offerings often feature intricate details, rich textures, and vibrant colors, appealing to those seeking fashion-forward and design-conscious options.

Anthropologie Growth

Anthropologie has witnessed impressive growth over the years and continues to expand its business. The brand is committed to achieving ambitious targets, with a focus on increasing its apparel and accessories business to $2 billion and doubling its home business to reach $1 billion. Anthropologie’s continued success stems from its ability to stay relevant, adapt to changing consumer preferences, and deliver a compelling shopping experience that resonates with its target audience.

Table: Anthropologie at a glance

Key Metrics Figures
Number of Stores Around 200
Target Audience Sophisticated women aged 28-45
Product Offerings Women’s apparel, accessories, home furnishings, gifts, and decorative items
Growth Targets $2 billion in apparel and accessories business, $1 billion in home business

Free People and Other Brands

When it comes to Urban Outfitters’ diverse portfolio, Free People stands out as one of its key brands. With around 150 stores across North America, Free People caters to young contemporary women aged 25 to 30. The brand offers a wide range of casual apparel, intimates, shoes, accessories, and gifts, providing trendy and unique options for its customer base.

Alongside Free People, Urban Outfitters owns several other notable brands that contribute to its varied portfolio. One such brand is Terrain, which focuses on lifestyle home and garden products, offering customers a unique and aesthetically pleasing shopping experience. Additionally, Bhldn, another brand under the Urban Outfitters umbrella, specializes in wedding gowns, bridesmaid dresses, and accessories, catering to those planning their special day.

Furthermore, the Urban Outfitters portfolio also includes the Vetri Family restaurant group, which presents a culinary adventure for customers seeking memorable dining experiences. With these diverse brands in its portfolio, Urban Outfitters caters to a wide range of customer segments, offering an array of products spanning fashion, home goods, and dining.

FAQ

What companies does Urban Outfitters own?

Urban Outfitters, Inc. owns several subsidiary brands, including Anthropologie, Free People, Terrain, Bhldn, and the Vetri Family restaurant group.

How many stores does Urban Outfitters have?

Urban Outfitters operates over 200 stores in North America.

What products does Urban Outfitters sell?

Urban Outfitters offers a mix of fashion apparel, accessories, footwear, home goods, and music.

What is Anthropologie?

Anthropologie is a brand owned by Urban Outfitters, Inc. that targets sophisticated and contemporary women aged 28 to 45. It offers a range of women’s fashion apparel, accessories, home furnishings, gifts, and decorative items.

How many Anthropologie stores are there?

Anthropologie operates around 200 stores in North America.

What is Free People?

Free People is a brand owned by Urban Outfitters, Inc. that targets young contemporary women aged 25 to 30. It offers casual apparel, intimates, shoes, accessories, and gifts.

What other brands does Urban Outfitters own?

Urban Outfitters also owns other brands such as Terrain, which focuses on lifestyle home and garden products, and Bhldn, which offers wedding gowns, bridesmaid dresses, and accessories.

How many Free People stores are there?

Free People operates around 150 stores in North America.

What does Urban Outfitters’ portfolio include?

Urban Outfitters’ portfolio includes a diverse range of products and brands, catering to different customer segments.

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